Simon Washbrook Director of ALAKLiNE Design and Marketing, Business Support and training for Midlands companies ALAKLiNE Design and Marketing, Business Support and training for Midlands companies
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How to get FREE Business advertising on Google

Those of you who have promoted your business via Pay per Click advertising know it can be a costly exercise. But did you know there is a way of getting it for FREE? On Google, by utilising Google Local or Google Maps you can promote your business and put an advert on Google for absolutely no cost.

Google is looking to increase the power of its local searches and their mapping application. To do this they have a simple way for you to tell them some information about your business, and now they are putting this in the number 1 spot of their main search engine.  This will help your advertisement show up in searches and can help you get more traffic, leads and customers to your website.

But as with most things in life, it will not always be free and the word on the forums is that Google are planning to start charging for this later in the year. At this point there are a variety of other options available to boost traffic to your website, without breaking the bank! If you would like to know more about these why not give us a call or email us via the form below.

 

"Simon has a real no-nonsense approach to Marketing, which for someone in sales like me is a real plus. There is no fluff and stuff with the work Simon does and he does it on time as well.” – Steve Wright, Sandler Sales Institute

Things You Need Before Starting Your Free Advertisement

  1. A description of your business, with a hook to get people interested
  2. Your phone number, address and any other contact info you want your customers to see
  3. A logo or image that represents your business (If you are in the service industry a professional photo works wonders)
  4. A special offer you want to advertise (Google also lets you add a coupon / advert for FREE)

Step-by-Step Guide to Free Google Advertising                                                                                 

  1. Go to www.google.co.uk/local and search for your business to check it is not yet listed.
  2. Go back to www.google.co.uk/local and click on Add/Edit Your Business at the bottom left part of the page.  (See image below.)
  3. Follow the steps provided by Google.  They are fairly simple and straightforward.  As part of the process you will need to verify your business either by phone or mail. (If you choose phone, it is automated and calls you within a few seconds)
  4. Check back in a few weeks with Google and verify your listing.  

If you found this advice useful, why not forward it on to a colleague or leave us a comment on our blog - www.designandmarketingsupport.co.uk, - where we will be putting all of our offers / promotions and hints and tips, so check back regularly.

 
Design & Marketing business support for Midlands company's
Design & Marketing business support for Midlands company's
 
 
Design & Marketing business support for Midlands company's

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