Simon Washbrook Director of ALAKLiNE Design and Marketing, Business Support and training for Midlands companies ALAKLiNE Design and Marketing, Business Support and training for Midlands companies
Contact simon about your small business design and marketing - support, advice and training Home - of design marketing support and training for midlands companies About ALKALiNE Design and marketing - support midlands businesses with Training and advice Business Guides - free advice for midlands businesses Visit our blog for the latest Design & Marketing News for Midlands Businesses Contact Simon from ALKALiNE Design and Marketing, Supporting Midlands businesses with advice, support and training
Website Design for Midlands based businesses Marketing Support for Midlands Businesses - Providing Practical Design, Marketing, e-mail advice practical e-mail Marketing for Small Businesses based in the Midlands new Case studies / tesimonials from Midlands businesses
Follow us on:
Follow ALKALiNE Design & Marketing on Simon's Blog for the latest Marketing news advice Follow ALKALiNE Design & Marketing on Twitter for the latest Marketing news advice Follow ALKALiNE Design & Marketing on Facebook for the latest Marketing news advice

See the ALKALiNE Design and Marketing video with Microsoft business, on how to retain your customers

Latest News from ALKALiNE Design & Marketing for Midlands Companies
 

 
Latest News from ALKALiNE Design & Marketing for Midlands Companies
Website Design by:
ALKALiNE Design & Marketing
Design & Marketing business support for Midlands company's
 

10 benefits a CRM system can bring to a small business

Have you ever been frustrated because you want to quickly generate sales reports / customer letters? Or you don’t know which of your employees last spoke to a client? Do you wish you could instantly identify your best referrer or sales person? And do you need easy access to your customer contacts and the ability to see their complete communication history?

Sound familiar? Then you probably need a CRM (Customer Relationship Management) system. When installed and used successfully, a good CRM system will transform your business, no matter what its size or industry, you will save time, increase your sales and improve your customer service.

Below are a few ways that it can help your business:

"... winning a sale via an existing customer is only 10% of the cost of finding a new customer” – Simon Washbrook, ALKALiNE Design & Marketing

10 benefits a CRM system can bring to a small business Have complete visibility of your sales prospects and what opportunities there are in the sales pipeline (not only is this good to know, but you can also bring them forward if you are having a slow month).
10 benefits a CRM system can bring to a small business At a glance you can see which of your customers / prospects are due for a call or see any communication (from phone call logs, account balances, letters/emails through to won / lost opportunities) that you have had with them in the past, so you can make the most of your follow ups.
10 benefits a CRM system can bring to a small business Increase customer retention, loyalty and profitability with standardised processes and reminders of up coming events /  renewal dates.
10 benefits a CRM system can bring to a small business Automate and record your sales processes so you know exactly where a prospect is, reducing the chance of missing an opportunity and ensuring that your prospects receive a standardised professional response.     
10 benefits a CRM system can bring to a small business Understand what is actually happening with your sales, with  real-time sales pipeline and forecasting so that you can pick the most profitable opportunities in front of you.
10 benefits a CRM system can bring to a small business Quickly identify and provide prioritised responses to your most profitable customers and prospects.
10 benefits a CRM system can bring to a small business Manage and monitor the success of your marketing campaigns on a real-time basis, so that you know exactly how many sales / leads the campaign has generated, so you can then replicate the most successful ones in the future.
10 benefits a CRM system can bring to a small business Identify which of your clients / prospects are suitable for new services / products, up-sell and cross-sell marketing initiatives or simply have the ability to identify your best / worst customers, saving you time.
10 benefits a CRM system can bring to a small business Increase customer satisfaction through not only decreasing customer inquiry response time but also through providing the right response the first time.  
10 benefits a CRM system can bring to a small business At the click of a button, you can generate a call list report, identifying customers who have not been contacted recently, opportunities that need a nudge or category specific lists.

There are a variety of solutions that can be either hosted (accessed via your web browser) or installed on your machines locally. All of which can bring different benefits  to your business; systems include ACT!, Microsoft Contact Manager, Sugar CRM and Salesforce.com.

If you are a small business based in the Midlands and would like to find out more, please contact us via the contact page or call us on 0845 467 1074.

 
Design & Marketing business support for Midlands company's
Design & Marketing business support for Midlands company's
 
 
Design & Marketing business support for Midlands company's

No-nonsense Design and Marketing Business Support free marketing advice marketing consultant marketing consultants marketing agency free Business marketing Business Support Design support help Business website design marketing communications plans marketing plan, marketing strategy marketing strategies marketing strategy Business marketing agency Business training / coaching consultant B2B marketing Sales strategy Sales growth strategies brand positioning s e-mail Marketing, email, statistics